Business school tells you all the time to maximize for profit. Gain the highest NPV possible. Or, if you're a Real Options fan, create the greatest option value. Of course, this is not how business really works.

People are more interested in their own ego, who they're up against, becoming famous, their own security finanacially, or etc. Game theory offers some measuring of this, but for the most part, game theory seems to be a theoretical exercise that doesn't gain you much, save for some cool exceptions (e.g., auctions).

What people really measure their success against is particular to them. Some people really do just want money and more of it and have a risk neutral attitude toward it. Some people are altruistic. Some are bastards.

So, one place where business school really needs some help is determining the function that maximizes one's return. The Way of Go would suggest that the key is to know what you are trying to solve. If you're trying to just win a game, then increase your odds or cheat. If you want to get better at the game, whatever it is, then obviously this route of trying to win one particular game isn't going to work.

You can't have strategy without a goal. You can have tactics. You can do cool things. You can be oblivious. But, you cannot make good use of the Way of Go or any of the other stuff from business school until you determine what it is that you want to do; what it is that floats your boat.